Now What? Advising to Support Students Beyond Graduation

Over the past few weeks, thousands of students across the country have graduated college—including some of my former students (YAY)—and joined the world of adults. It’s a scary, exciting time when most of us are truly on our own, though perhaps not as much as we’d like to think. I’ve always considered myself to be a pretty independent person, but I definitely still relied on my parents pretty heavily right after graduation (and still today, though to a lesser extent I like to think). Right … Read more…

Week in Review

Earlier this week, I was in a groove working and was suddenly disturbed by a commotion outside. Initially, I was grumpy as I went to investigate—I don’t like having my groove thrown off—but my frown quickly turned upside down when I saw this: Seriously, how cute are they??? Squealing in delight, I was immediately distracted from my previously mentioned groove as I tried to sneak one of the ducklings away to come live in my bathtub as a pet. Ducks and cats can be friends, … Read more…

Thou Shall Be A Leader In Tough Times

We’ve come to the time of the year when the daily news digests from the higher ed trade publications, think tanks and associations are filled with stories of colleges and universities with budget shortfalls that necessitate dramatic change. And it feels this year like there are more institutions announcing layoffs and shifts in programmatic offerings than in the past two or three years. I’ve read the clips and the language from the institutions and been startled by the matter-of-fact approach some have taken. The situations … Read more…

Week in Review

Though I enjoy a good movie as much as the next person, I’m not a big movie-going person. In fact, the last time I went to the movies was in 2013—but I did go three times that year (and I only saw Frozen once, I swear)! Something about instantly available movies has made the movie-going experience less appealing to me. I can watch at home in sweatpants when I want and with whatever snack I want, and I don’t have to shush people near me … Read more…

What a New Report on the Future of Journalism Means for PR

Journalism is in a state of flux, has been for years, and most likely will be for the foreseeable future. And whether you follow the industry closely, or are just a general consumer of news, you’ve experienced the shifts. For those of us in PR and media relations, any changes in the way our journalist colleagues do their jobs also means changes in the way we do ours. To continue to be successful, we need to be willing to adapt our methods to ensure we’re … Read more…

Student Journalists Are Journalists — Treat Them That Way

Last week, I had the opportunity to talk about media relations with participants in the American Council on Education’s Spectrum Aspiring Leaders Program. Media training is one of my favorite things to do, and I particularly love talking with ACE leadership programs because the attendees have a keen sense of how important managing media relationships can be to their professional future and to the success of their institution. As we talked about how to prepare for interviews and handle requests from the press, an interesting … Read more…

Week in Review

Happy College Decision Day to the class of 2019 (boy, did writing that make me feel old)!!! What an exciting time for incoming college first years and their families! Choosing a college that’s a good fit academically, financially, and socially is a huge milestone. So be sure to proudly display your new school colors; slap that bumper stick to your car, your bicycle, or your backpack; and stay tuned for all notices from your institutions—there is still a lot of work to be done between … Read more…

Tuscaloosa, Alabama: Four Years after the Storm

I grew up spending most of my holidays and vacations with family in Alabama, mostly just outside of Tuscaloosa—a city that has been a major part of my life and is a big reason I am who I am. As a kid, I can remember going to Tuscaloosa to eat, shop and hang out. Later on, I chose to go to the University of Alabama, located in the heart of the city. I made many of my closest friends in my four years there, I’ve … Read more…

Week in Review

Tourist season is in full swing here in D.C., and tourists are clogging up the sidewalks in every direction you try to walk. Families and school groups headed to the nation’s Capitol aren’t the only ones traveling lately as several of us here at TVP Communications have attended conferences and visited clients over the past week—and of course, Ali is still in the process of moving, which is why I’m filling in for the Week in Review (fingers crossed all goes well). And travel season … Read more…

The FAFSA, It’s (Been) A-Changin’

I can’t believe it’s been almost a year since I was on my way to EWA’s National Seminar in Nashville to meet my new team and get a first glimpse at higher education media. Here I am again, not quite so green, at this year’s annual seminar in Chicago. The weather is a lot colder, but I’m still just as excited by education writing. One of my favorite sessions this week was Can FAFSA Be Fixed? Big surprise, right? While I have a penchant for … Read more…