Today, the phrase “off the record” has become ubiquitous and, as a result, its true meaning has become slightly muddled. […]
Kristine Maloney
How Media Pitching Has Changed with the Pandemic
In an episode of the Public Relations Review Podcast, Cristal and I spoke with host Peter Woolfork about the changes […]
Will 2021 See the Return of the Evergreen Story Pitch?
Sometime during the endless hours of news coverage I consumed in the days following the presidential election, I caught a […]
When Will It Be OK to Push Non-COVID-19 News?
It has been a long and challenging spring for campuses across the country. The COVID-19 pandemic has required months of […]
Op-ed Writing Tips to Consider During the COVID-19 Pandemic
In the past two and a half weeks, higher education has changed significantly. As campuses across the country began planning […]
Can’t We All Just Get Along?
Last month, Buzzfeed reported the story of a vegan journalist whose (relevant and appropriate) pitch to an editor at WaitroseFood magazine was met […]
Quitting the News Cold Turkey: Revelations from a News Junkie
I returned to work this morning after nine days off spent in Great Smoky Mountain National Park and Gatlinburg, Tennessee. […]
Week in Review: June 22, 2018
What’s new this week: “Discrimination isn’t just unethical. It’s immoral,” says Professor David Gowler of Oxford College at Emory University […]
Balancing Act: How, if and when to push good news during a crisis
There’s never a good time for a crisis, but the months leading up to May 1, the all-important decision (and […]