Our Thinking

Higher education insights and conversations

Week in Review: The One with Every Thanksgiving Episode

I love Friends, and even though it’s a pretty dated show by now (off the air for over a decade), it […]

Recently, a friend and I were talking about the college searches our high school juniors have undertaken. My friend said […]

I’ve been fortunate to spend quite a bit of time on a number of campuses over the past month. My […]

Most of the time, I love working from home. It gives me flexibility, the freedom to wear sweatpants to work, […]

I recently received an email from Eric Hoover, a senior writer for The Chronicle of Higher Education. He was preparing […]

I spent the past weekend pondering the recent changes made in the White House communications team and the reaction to […]

Now that my baby girl is almost 21 months, I figured we should probably get a jump on those college […]

Last week, Erin, Teresa, and I were in D.C. for the Education Writers Association’s 70th Annual Seminar. While there was […]

Dear PR Colleagues– It is best when public relations professionals blend into the background (which is different than hiding in […]

There are a couple of elephants in the room this week for every PR professional across the country. The first […]