The senior writer from The Chronicle of Higher Education shares his perspective based on his reporting; plus, a roundup of […]
Podcast
The Servant Marketer: Teresa Valerio Parrot | Building Consensus Through Persuasion
Teresa Valerio Parrot, Principal at TVP Communications, shares her insights on how persuasion is used for good to influence and empower […]
Trusted Voices Podcast: What We Learned From Our Conversation with Vincent Rougeau
Teresa and Erin discuss openness and honesty at the leadership level, and new paths to the college presidency.
Trusted Voices Podcast: Vincent Rougeau on Leadership, Change, and His Career of Many Firsts
The first episode of the new Trusted Voices Podcast launches with guest Vincent Rougeau, president of the College of the […]
Thought Feeder: Who are University Presidents and What Do They Do?
Teresa Valerio Parrot from TVP Communications joins the podcast to discuss how campus leadership can be more authentic in their […]
Higher Voltage: A Marcom Conundrum – CCOs vs. CMOs
Debating how and why to untangle the often-blended roles of chief communications officers and chief marketing officers in higher ed.
Higher Voltage: ‘It Isn’t a Storytelling Problem’
How the limits of marketing are being tested by the issues in much of the recent news coming out of […]
Communicating Change
Honest, transparent, and timely communication is the basis for the most fundamental relationship between leadership and the campus community; particularly […]