2022 AMA Symposium for the Marketing of Higher Education – November 6, 2022 – Teresa Valerio Parrot
Our Thinking
Higher education insights and conversations
Thought Feeder: Who are University Presidents and What Do They Do?
Teresa Valerio Parrot from TVP Communications joins the podcast to discuss how campus leadership can be more authentic in their […]
Celebrating TVP Comms’ 11th Anniversary
Here’s to great people, the best partners and a bright future It’s mind blowing to think it has been 11 […]
MSU board to again search for new president while university is in crisis
Higher Voltage: A Marcom Conundrum – CCOs vs. CMOs
Debating how and why to untangle the often-blended roles of chief communications officers and chief marketing officers in higher ed.
When to Move the Annual Meeting
As discriminatory state laws proliferate, higher ed associations need policies to guide decisions on whether to relocate the annual meeting, […]
Once again Michigan State University is caught up in leadership struggle. What’s next?
Higher Voltage: ‘It Isn’t a Storytelling Problem’
How the limits of marketing are being tested by the issues in much of the recent news coming out of […]
Building Community at All Stages of Your Career
Regardless of your title in higher ed communications and marketing, there are steps you can take to build your community […]