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Our Top Media Moments of 2025 

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At TVP Communications, we take immense pride in amplifying the expertise, offerings, and innovative leadership of our campus partners. As we look back on the year, we wanted to share some of our most memorable media clips of 2025.  

Jennifer DeBurro at the University of New England wrote a piece for U.S. News & World Report about how more and more students are using clinical terms like “anxiety” and “trauma” to describe everyday stress, which can lead schools to overreact. She offered advice for campus leaders to ask better questions and model more precise, supportive language.

Leila Hawkins from Harvey Mudd College penned a piece for EdSource on why climate literacy needs to be a gen ed requirement across higher education.  

“It shows maybe there is at least some desire in Trump to hew to the example of what a president or former president should act like,” shared Sarah Purcell, a historian at Grinnell College. She was interviewed by The Guardian on all five living presidents attending Jimmy Carter’s funeral.  

In a piece for Fortune, Erik Lie, professor at the University of Iowa’s Tippie College of Business, writes about how his research exposed one of the biggest corporate scandals in U.S. history.  

Henry Jin, a professor at Miami University’s Farmer School of Business, and Erik Guzik, a professor at the University of Montana College of Business, spoke with NBC News about why Black Friday Deals weren’t as good this year.  

“We’re going to have to really rethink higher education and how we’re funded,” said Ruth Johnston, vice president of consulting at the National Association of College and University Business Officers. She shared her expertise with The Wall Street Journal on an article about the Trump administration’s funding cuts.   

In a piece for The Washington Post, Fr. Malachi Van Tassell, the president of St. Francis University, writes about the university’s decision to take its athletic program from DI to DIII. 

“Understanding these different types of apologies helps us become more discerning about the messages we receive, and more intentional about the ones we send,” said Audra Nuru, professor at the University of St. Thomas. She shared advice in an article for TIME about the best way to apologize.  

Michele Polacsek, professor at the University of New England, offered her expertise to a piece in USA Today about Robert F. Kennedy Jr.’s war against ultra processed food.

Kara Freeman, president and CEO of the National Association of College and University Business Officers, joined Inside Higher Ed’s The Key to share how NACUBO members are adapting their budgeting practices to respond to heightened unpredictability. 

Ross Mugler, interim president and CEO of the Association of Governing Boards of Universities and Collegesspoke to The Washington Post about the former University of Virginia president, who wrote a scathing letter to faculty about the Justice Department and his final days as president. His letter showed what he called alarming political interference with decisions “driven by political pressure, secrecy, and external influence rather than transparent, mission-focused governance,” Mugler told the outlet.

Douglas Goodwin, professor at Scripps Collegeshared his advice with The New York Times on photographing the aurora borealis. “Phones are exaggerating it a bit, but not confabulating it completely. They’re seeing it better than we could,” he said.

Indiana University’s Catherine Pilachowski and University of Montana’s Deborah Good were interviewed by TODAY about the full moon in October

“While the Super Bowl dominates the advertising landscape this Sunday, the Puppy Bowl offers a unique platform for brands that cater to pet owners and family-conscious consumers,” said Y. Greg Song, professor at the University of St. Thomas, in an article for Quartz on Puppy Bowl advertisers.  

In a special report for The Chronicle of Higher Education on college athletics, numerous campus partners offered their insights: from the University of St. Thomas, President Robert Vischer and Athletic Director Phil Esten; from Texas Christian University, Chancellor Daniel Pullin and General Counsel Lee Tyner; and Professor John Holden of Indiana University’s Kelley School of Business.