It’s been over a week since May 1, the date widely celebrated in higher education as National College Signing (or […]
Our Thinking
Five Things I Wish I Knew When I Started in PR
When I landed my first job in public relations, I was coming right out of the television newsroom. While I […]
The Term ‘White Lie’ Gives All PR Pros a Bad Name
When Hope Hicks used the term “white lie” while testifying about the Russia investigation to the House Intelligence Committee she […]
PR at the Olympics
I’m definitely not an avid sports fan, and typically during major televised sporting events that I’m forced to watch, you […]
How to Be a Thought Leader on LinkedIn
I think most know the basic LinkedIn best practices—connect with everyone you meet at a tradeshow, join groups comprised of […]
College Lessons from Christmas Creep
Let’s kick this off with stating, for the record, that I love the holiday season—I’m no curmudgeonly Grinch. But I’m […]
Quick Hit: Every Job Has an Upside
The Chronicle of Higher Education recently interviewed higher ed administrators and faculty about jobs they held on campus as undergrad […]
Why I Like Talking about Higher Education
From the time I entered school—and I’m talking elementary school—I knew I wanted a career that involved writing, and lots […]
How We Are All Just Like Tina Fey (at least when it comes to media relations)
Last week, after finishing a series of very well-written, but heart-wrenchingly depressing novels, I decided I needed a change. Something […]