Recently, Teresa and I were discussing some social media best practices to present to a client and she mentioned that […]
Our Thinking
Higher education insights and conversations
Breaking Away from Breaking News
I regularly assess and reassess how I’m interacting with the news—not only when, where, and how I’m consuming it, but […]
How to Be a Thought Leader on LinkedIn
I think most know the basic LinkedIn best practices—connect with everyone you meet at a tradeshow, join groups comprised of […]
Quick Hit: My Weekend Off Social Media
As you may know, I decided last week to take a weekend off of social media. In our Week in […]
Bursting Your Bubble (In a Good Way)
As Teresa has pointed out in the past, social media can sometimes narrow our perspectives and reduce our interactions with […]
What Is So Hard About “I’m sorry. We were wrong. We can do better.”?
There are a couple of elephants in the room this week for every PR professional across the country. The first […]
Going (Kind of) Viral
On Sunday, United Airlines became the subject of a tweetstorm after a gate agent denied boarding to two young women because […]
Week in Review: Welcome to Miami
Greetings from Florida! This week, the whole TVP Comms team headed to South Beach for a staff retreat—and some sunshine, […]
Week in Review: Cheers!
I know I just got back from vacation, but I’ve already got vacation on my mind again. My husband and […]
Week in Review: Family Vacation
I’m heading off on vacation this weekend, our first solo family trip, and I’m kind of unsure about what to […]