Academic program reviews are never easy for anyone involved. They can create an us-versus-them dynamic between faculty, who feel blindsided, […]
thought leadership
When Luck—and Placements—Comes in Threes
My work with the TVP Communications team on thought leadership placements in August aligned with my superstition that good luck comes in […]
Getting Buy-In From PR-Resistant Faculty
As communicators, we know how essential partnerships are with faculty and senior administrators to do our jobs well. But sometimes, […]
Building Trust
According to a recent report from the Center for Postsecondary Research at Indiana University, Black students have significantly less trust […]
$2,000 Won’t Make You a Thought Leader
There has been a rise in pay-to-play media opportunities at well-established publications, and while there may be a role for […]
Why colleges must reprioritize students in communications
COVID-19 shook up everything in 2020, and higher education communications is no exception. With so many unknowns at the onset […]
Week in Review: Jan. 26, 2018
What’s new this week: The Mastery Transcript Consortium is looking to transform the college admissions process. Scott Looney, one of […]
How to Be a Thought Leader on LinkedIn
I think most know the basic LinkedIn best practices—connect with everyone you meet at a tradeshow, join groups comprised of […]