Whether you are writing an article, a pitch, a press release or even a blog post (wink, wink), don’t underestimate […]
Communications
The Difference Between Communications and Leadership
This week, I had the opportunity to join the ACE Fellows Program participants for their closing retreat. It was a […]
Rebuilding Your Personal Brand After a Major Career Error
My knowledge and understanding of sports pretty much is relegated to American leagues. My father loved Premiere League soccer, but […]
Don’t Try to Be Funny on Twitter
Recently, Teresa and I were discussing some social media best practices to present to a client and she mentioned that […]
Five Things I Wish I Knew When I Started in PR
When I landed my first job in public relations, I was coming right out of the television newsroom. While I […]
The Term ‘White Lie’ Gives All PR Pros a Bad Name
When Hope Hicks used the term “white lie” while testifying about the Russia investigation to the House Intelligence Committee she […]
Balancing Act: How, if and when to push good news during a crisis
There’s never a good time for a crisis, but the months leading up to May 1, the all-important decision (and […]
Quick Hit: Call to Action – Follow the Smoke in 2018
In Teresa Valerio Parrot’s latest entry on Inside Higher Ed’s Call to Action blog, she shares how identifying vulnerabilities early […]
Quick Hit: Media Resources for Comms Professionals
Each semester for the past two years, I’ve been pulling together a list of resources for my media relations students, […]