Now that we are nearing the end of college and university commencement season, the reviews are coming in – the […]
Our Thinking
Quick Hit: Attention PR People!
Dear PR Colleagues– It is best when public relations professionals blend into the background (which is different than hiding in […]
Long To-Do List? Take a Coffee Break
May is a particularly busy time in higher education, so when two of my colleagues suggested squeezing in an unplanned […]
What Aretha Teaches Us About Media Relations
Every once in a while, something appears on the internet that reminds me how grateful I am for this complex […]
Quick Hit: Want to Nail an Interview? Listen to This Sheryl Sandberg Piece on NPR
While she has her critics, Sheryl Sandberg nailed this interview on NPR’s All Things Considered yesterday. The Facebook executive, mother […]
M.B.A. Lessons at The Dinner Table
My husband is currently working on his M.B.A. (Only two more classes until he is done!!) He is in the […]
What Is So Hard About “I’m sorry. We were wrong. We can do better.”?
There are a couple of elephants in the room this week for every PR professional across the country. The first […]
Thinking Long-term About a Good News Moment
I was recently having dinner with my colleague, Terry Flannery, and while we caught up she said something that made […]
Facing the Dreaded Task of Media List Creation
Creating solid, accurate media lists for pitches (or press releases) is a task that seems to stir up dread in […]