College administrators and student newspaper reporters have a fraught history. It’s not uncommon to hear of administrators stonewalling student journalists’…
Communications
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The Case for Working with Student Journalists
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Taking a more humane approach to academic program reviews
Academic program reviews are never easy for anyone involved. They can create an us-versus-them dynamic between faculty, who feel blindsided,…
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When Luck—and Placements—Comes in Threes
My work with the TVP Communications team on thought leadership placements in August aligned with my superstition that good luck comes in…
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Getting Buy-In From PR-Resistant Faculty
As communicators, we know how essential partnerships are with faculty and senior administrators to do our jobs well. But sometimes,…
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Evaluating ROI When Responding to Inbound Inquiries
Some experts get a ton of requests to weigh in on something in the news. Others, not so much. Volume…
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Beyond Covid-19, Here’s What Else Communicators Should Plan For This Year
With most campuses set to reopen fully in the coming weeks—some for the first time since March 2020—some of the…
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What the SCOTUS NCAA Decision Means for Campus Communicators
It’s no surprise Teresa, our resident college athletics enthusiast, had some thoughts following last month’s unanimous SCOTUS ruling on NCAA…
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Profit Motives Make Fixing College Sports Nearly Impossible
Last month I had the opportunity to share my ideas about the history and finances of intercollegiate athletics and did so…
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What to Know Before Going Off the Record
Today, the phrase “off the record” has become ubiquitous and, as a result, its true meaning has become slightly muddled.…
