In Teresa Valerio Parrot’s latest entry on Inside Higher Ed’s Call to Action blog, she shares how identifying vulnerabilities early […]
Our Thinking
News Media: Help Me Help You
I have always been proud to work with the media and have taken every opportunity to promote the importance of […]
All I Really Need to Know About PR I Learned in Kindergarten (Kind of)
We all know the poem “All I Really Need To Know I Learned In Kindergarten,” by Robert Fulghum. While these […]
What The Mooch can learn from Rumpelstiltskin and Higher Ed
I spent the past weekend pondering the recent changes made in the White House communications team and the reaction to […]
Quick Hit: Rethinking Your Pitch
I’m not a cover-to-cover reader of Entrepreneur magazine, but do find myself on their site fairly regularly for higher education-related […]
What Makes a Good Commencement Speech (From Someone Who Has Seen a Lot of Them)
Now that we are nearing the end of college and university commencement season, the reviews are coming in – the […]
Quick Hit: Attention PR People!
Dear PR Colleagues– It is best when public relations professionals blend into the background (which is different than hiding in […]
Long To-Do List? Take a Coffee Break
May is a particularly busy time in higher education, so when two of my colleagues suggested squeezing in an unplanned […]
What Aretha Teaches Us About Media Relations
Every once in a while, something appears on the internet that reminds me how grateful I am for this complex […]