Our Thinking

Higher education insights and conversations

News Media: Help Me Help You

I have always been proud to work with the media and have taken every opportunity to promote the importance of […]

We all know the poem “All I Really Need To Know I Learned In Kindergarten,” by Robert Fulghum. While these […]

I spent the past weekend pondering the recent changes made in the White House communications team and the reaction to […]

I’m not a cover-to-cover reader of Entrepreneur magazine, but do find myself on their site fairly regularly for higher education-related […]

Now that we are nearing the end of college and university commencement season, the reviews are coming in – the […]

Dear PR Colleagues– It is best when public relations professionals blend into the background (which is different than hiding in […]

May is a particularly busy time in higher education, so when two of my colleagues suggested squeezing in an unplanned […]

Every once in a while, something appears on the internet that reminds me how grateful I am for this complex […]

There are a couple of elephants in the room this week for every PR professional across the country. The first […]