As the coronavirus continues its spread, higher education is bracing for its possible impact. Institutions are pulling crisis management and […]
Crisis
Communications Lessons From the Iowa Caucus
Hey Iowa! No pressure, but the whole world is watching. And unfortunately, the Iowa Democratic Party’s caucus blunder and (lack […]
Balancing Act: How, if and when to push good news during a crisis
There’s never a good time for a crisis, but the months leading up to May 1, the all-important decision (and […]
Quick Hit: Call to Action – Follow the Smoke in 2018
In Teresa Valerio Parrot’s latest entry on Inside Higher Ed’s Call to Action blog, she shares how identifying vulnerabilities early […]
Quick Hit: It’s Too Late, Baby
To say it’s been a few rough years in public relations for United Airlines is of course a gross understatement. […]
Bracing for Back-to-School
Students everywhere are heading back to campus and gearing up for the start of a new semester. Cue scenes of […]
What The Mooch can learn from Rumpelstiltskin and Higher Ed
I spent the past weekend pondering the recent changes made in the White House communications team and the reaction to […]
What Is So Hard About “I’m sorry. We were wrong. We can do better.”?
There are a couple of elephants in the room this week for every PR professional across the country. The first […]
Going (Kind of) Viral
On Sunday, United Airlines became the subject of a tweetstorm after a gate agent denied boarding to two young women because […]