COVID-19 shook up everything in 2020, and higher education communications is no exception. With so many unknowns at the onset […]
Why colleges must reprioritize students in communications
Communications
How Media Pitching Has Changed with the Pandemic
In an episode of the Public Relations Review Podcast, Cristal and I spoke with host Peter Woolfork about the changes […]
Looking Back
Like a lot of people, we’re trying to make sense of the year we’ve just been through, both personally and […]
Responding vs. Reacting in a Never-Ending Breaking News Cycle
With the never-ending breaking news cycle, there’s a lot communications professionals are reacting to on a regular basis. In a […]
An Open Letter to Top Administrators
Across higher ed, communicators have been operating at full tilt for months as we’ve to navigated through the pandemic and […]
Shouting Out Personal News
I have something to share. Something I wasn’t going to talk about beyond just a handful of people I felt […]
Pivoting and Parenting During COVID-19
In a piece for Inside Higher Ed, Erin and I note that it’s not too late to pivot to remote only education for the fall, but those communications must happen soon and must be rolled out well.
Coronavirus Roundup
Across the country, higher education is preparing for a COVID-impacted fall semester. From where we sit, working with a wide […]
When Will It Be OK to Push Non-COVID-19 News?
It has been a long and challenging spring for campuses across the country. The COVID-19 pandemic has required months of […]
